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Innovation in the Auto Industry: How Your Business Can Be Part of Detroit’s Tech Industry with General Motors

Innovation in the Auto Industry: How Your Business Can Be Part of Detroit’s Tech Industry with General Motors

It’s undeniable. Advancements in technology over the past few decades have changed the way people live, work, and communicate. IT functionality is no longer a cutting-edge advantage; it is a basic operational requirement for every size enterprise. And over the past five years, technological innovation has taken fantastic leaps, rather than predictable, measured strides.

Digital Marketing Agency vs. Web Developer: What Path Should You Take?

Digital Marketing Agency vs. Web Developer: What Path Should You Take?

The latest marketing trends tell us that the importance of an online presence continues to grow, and is a crucial aspect for any business. The trends also show that it’s not simply about creating a website and leaving it at that. Digital marketing is an ever-evolving tool. It’s essential to formulate a brand, keep consumers engaged and find the right platforms for your business to reach customers.

How Your Company's Marketing is Going to Be Affected by Google’s New Algorithm

As a company constantly trying to get as much exposure as possible online, it is pivotal that you remain updated with everytweakGoogle makesto its search engine. Google is the starting point of the vast majority of Internet users out there. The wayin which users interact with the search engine has remained pretty constant over the past decade or so, butthe way Google connects users to results has due toalgorithm changes. The Googlealgorithm is what connects users to certain search results andtheyareit again with their latest update, this time targeting the mobile arena.

Why business owners need to make time for Google Plus

Why business owners need to make time for Google Plus

After 2 years of its launch and the company’s shares reaching over $1,000 for the first time in recent weeks, many companies are spearheading the use of Google Plus for business to expand their marketing footprint. As a business owner and manager, it is time to re-evaluate your SEO strategy and pay special attention to your Google Plus presence. This giant social media network has more than 500 million users, more than one million business pages, and can add a 10-15% increase in referral traffic, besides boosting your keywords rankings.

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