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Peter Vazquez

Peter Vazquez

Peter Vazquez is the C.E.O of Brand Echo Media Solutions, a Minority and Veteran owned Interactive Advertising Agency. Brand Echo is a Limited Liability Company and the first fully-owned and operated minority ad agency in the state of Michigan. Peter is a seasoned, reputable and highly experienced Internet Marketing Executive with a proven record of creativity, technical knowledge, and a solid list of accomplishments. He is dedicated to increasing his client’s brand reputation and brand awareness by using his many years of experience on the web and providing interactive media solutions that have been proven to drive results.

Mr. Vazquez stands out above the rest in this industry with a degree in Internet Marketing from Full Sail University--a pioneering achievement in a truly 21st Century field that demands rigorous know-how and expertise. He has applied his mastery of Internet Marketing to developing contemporary tools and methodologies for companies and individuals in search of effective solutions that achieve online marketing goals in the most efficient, fully-integrated ways.

"The Internet has changed how companies do business and consumers have also changed how they buy products and services.  Peter, as well as his clients, have learned that having a website is simply not enough in today’s marketplace.   Companies must now be in tune with their website visitors and reach out to them in this competitive online marketplace.

In an environment such as today's Internet culture, consumers are continuously searching to access information freely that will aid them in their online decision and purchasing process, when they are doing approximately 80-90% of their purchasing online.."

Website URL: http://www.brandechomedia.com

The Marketing Mix and 4 Ps: Understanding How to Position Your Market Offering

What is marketing? The definition that many marketers learn as they start out in the industry is:

Putting the right product in the right place, at the right price, at the right time.
It's simple! You just need to create a product that a particular group of people want, put it on sale some place that those same people visit regularly, and price it at a level which matches the value they feel they get out of it; and do all that at a time they want to buy. Then you've got it made!

Selling to Telling: Marketing Now

Selling to Telling: Marketing Now

There was a time when brands assumed the only way to engage with potential customers was to attempt to sell them a product or service. However, when the Internet arrived, it brought with it an entire new paradigm for sales. Individuals and companies that were observant quickly adapted to the new way of marketing, while those that had less vision found themselves quickly losing out to the competition.

Resources for New Hispanic Businesses in the Detroit Metro Area

Resources for New Hispanic Businesses in the Detroit Metro Area

Launching a business at any time can be a daunting task, not to mention during today's economic climate. Fortunately for local entrepreneurs, Detroit is home to many initiatives designed to foster business growth and opportunity. These organizations can help you connect with these initiatives and the business resources you need to help your business succeed.

How To Protect Your Online Reputation

How To Protect Your Online Reputation

Remember when you were young and the words people wrote on the washroom wall could affect your reputation all the way through high school? Of course, the janitor painted over those words from time to time, and when you left school most of you got a second chance to prove yourself as an adult in the workplace. However, there is a new threat to our reputations, one that is not easily erased or left behind. 

A Touchdown for the Miami Dolphins!

A Touchdown for the Miami Dolphins!

This time it wasn’t by any of the players. Instead, 22 of the newly renowned Dolphin Cheerleaders took part in another infectious, but pleasing to the eye, lip dub of Carly Rae Jespen’s, “Call Me Maybe”. For all of you football fans, I'm sure this one you can stomach.

Chrysler Demonstrates it's Commitment to Minority-Owned Businesses at the 2012 Matchmaker

Chrysler Demonstrates it's Commitment to Minority-Owned Businesses at the 2012 Matchmaker

Today’s highly competitive market means that it’s more important than ever for minority business owners to take advantage of every opportunity that presents itself, and nowhere was this more obvious than at the latest Chrysler “Matchmaker” program. This is one of the largest and most successful programs currently available, with an incredibly strong emphasis on working with minority businesses to branch out throughout the automotive supplier chain.

How Politicians are using Twitter to fuel their Campaigns

How Politicians are using Twitter to fuel their Campaigns

During an election cycle, it is vital that politicians are able to get their message across to the most important people in the world – the voters. In the past, this has proven difficult, as many of the mainstream media outlets have been able to pick and choose exactly what information is released to the public on a daily basis.

With the rapid rise of social media, however, all of that changed. Politicians discovered they were no longer bound by the constraints of the media as to how and where their message could get through. They were able, through social networking sites such as Twitter, to directly speak to the voting public.

Brand Echo and Marketing Automation

Brand Echo and Marketing Automation

When you’re running your own business, you understand how important it is to free yourself from marketing issues. You want to focus on your business, and not spend countless hours working on generating leads. If you’re looking to save money and time, as well as freeing up your employees for more important tasks, you need look no further than marketing automation.

 

We're All E-Commerce Companies Now

We're All E-Commerce Companies Now

Back when the Internet first appeared on the scene, very few companies thought that it would have an impact on their sales and services. Some saw it as a fad, while others thought that it would be relegated to simply being used by teenagers for recreational purposes.

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